Variety ·entertainment ·3 hours ago

Samsung Galaxy S26 Ultra debuts in Devil Wears Prada 2 advertisement

Samsung launches a "Devil Wears Prada 2" themed advertisement featuring its AI-powered Galaxy S26 Ultra smartphone. The TV spot shows character Jin Chao using the phone's "Circle to Search" feature to fulfill Miranda Priestly's fashion requests instantly. The Galaxy S26 Ultra, priced at $1,299.99, also appears prominently in the film itself, helping the Runway team gather intelligence.

Summary by Glance · Variety

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