Variety · entertainment
Indie film 'Hunting Matthew Nichols' recoups budget before its release
3 hours ago
Indie film 'Hunting Matthew Nichols' premiered in over 1,000 American theaters this weekend and recouped its $275,000 budget through presales before its release. Directed by Markian Tarasiuk, the film's successful marketing, inspired by guerrilla strategies, aims to engage audiences and reinvigorate theatrical showings amid industry challenges. The innovative approach has captured attention from prominent theater chains.
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Summary by Glance · Original reporting by Variety
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