Variety
·entertainment
·3 hours ago
CW Sports to Stream Via ESPN in Unique Content Pact
CW Sports and ESPN announced a unique content deal on Wednesday that allows CW's sports programming to stream exclusively on ESPN's platform. This agreement includes 800 hours of various sports, enhancing ESPN's offerings while allowing CW to manage ad sales. CW's sports viewership has grown, with weekend sports audiences increasing from 21% to 28%.
Summary by Glance · Variety
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